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Video Case - Creston Vineyards, California
Question - A pipeline is the least expensive way to move a liquid. Why is most of the wine transported by truck? Why don't they use other modes of transportation: air, rail, ship, & pipeline? Discuss the pros and cons of all five options.
Answer - Despite pipeline being the least expensive way to move a liquid, most of the wine is being transported by truck. It can be understood that pipeline is convenient to liquids for long distances but for short distances it be costly and expensive. Therefore, use of trucks for transportation of wine is quite convenient when need be for distribution for short and long distances as well. Pipeline as well can be faced by high traffic by which this particular case that is why trucks have overtaken transportation of wine as compared to pipeline. Trucks are faster for short hauls but can be expensive for long hauls as compared to pipeline. On the other case, air transport limits the quantity which can be transported in one transit but it is quite faster as compared to rail and ship. Rail transport is prone to accidents and ship transportation tends to be quite slow. Spills on the rails can lead to grisly accidents and it is quite slow. In addition, rail transportation not convenient for hilly regions. Ship transportation tends to affect marine life if spills happen to occur in the water bodies. Therefore, trucks are more convenient as compared to the other means transport when transporting wine over short hauls and preferable by many manufacturers.
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