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Strategic Management Case Analysis, Grand Canyon University, USA

Part 1: Action Plan and Calendar of Events

Apple Corporation: Strategy Analysis

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Executive Summary: The research is about the Apple Corporation that continues to work on admiring the company mainly due to the financial bases with the ability to attract and then maintain the customers. The ability to innovate and then produce the technological superiority of products. The strategy of company is set with creativity and innovation where the huge influence is determined through regulations, economy and the technology change.

Question 1: Identify and evaluate the organization's existing vision, mission, objectives, and strategies.

Answer: Vision: The vision is to make the great products with focus on innovation and simplicity in place of complexity. This helps in controlling the primary technologies with focusing on the projects and the excellence as standards (kim et al., 2015).

Mission: The mission is to bring the changes with the best experiences for the user and then for the customers through working on the innovative hardware, software and the other services. the belief is to work on making the great products and then working on moving towards the short and the long-term objectives. The focus is on more on business and then to reach them.

Objectives: The objectives are for the company to continue for the expansion of the platform where the delivery of the digital content and the applications help in working over different factors (Pao et al., 2015). It allow the customers to discover the different streams of the digital content where there are growth process and the community for the development of the third. 

Strategies: The strategy of Apple is to create the higher quality buying experience through the stores and then working over the building or expanding the retail and the online stores . The distribution network is for effectively reaching out the customers and then provide a higher quality of sales with the better post sales supporting experience.

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Question 2: To propose and defend specific recommendations for the company.

Answer: Apple needs to work on improving the strategic decisions with the vision and the mission. It needs to focus on the research and development where the rate of innovation has reduced with the greater impediment for the company success. This needs to identify the unique technology for ensuring the superior needs of products (Straker et al., 2016). The faster changing of technology has been proven difficult for the company to keep up with the big determinants.

Question 3: To develop an industry analysis by describing the competitors, products, selling techniques, and market conditions in a given industry.

Answer: Apple has been working on the strategic positioning for achieving objectives with few challenges that are identified for posing threats to the company.

Competitors: There are competitors with the enter the market with the sustainable higher growth rates. Apple includes the resulting of the pricing wars and the reduction of the costs to reduce the customers.

Selling Techniques and Market Conditions: The market conditions includes the firm capabilities with affecting company that includes market capitalization. 43% of the increase in revenue includes the local and international operations. The marketing conditions includes the product reviewing and the other marketing campaigns which are for the handling of customer service. The strategy transition includes the market with the hitting of company strategy.

Assigning Roles and Tasks of Project Members

Roles

Tasks of Project Member

Calendar of Events

Recommendations for Apple

Human Resource training programs

14th October, 2019

Handling the competitors, Products

Rewarding plans

18th October, 2019

Focusing on selling techniques

Reward scheme

24th October, 2019

Performance Management

Career Planning and development

30th October, 2019

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