Web Content and Promotion Strategies
The COMM 1630 Web Content and Promotion Strategies course provides students with the skills to manage a professional web presence, assume the role of a web manager, and promote a professional web presence. In this course, students will learn about email marketing and how to use it to promote web content. Students will be taught how to create high quality web content such as videos, text and images. The course will teach students how to use web analytics tools to analyze web content performance as well as focus on data-driven decision making for strategies. In the course, students will be taught about the principles of search engine optimization and how to optimize web content.
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Take a look at the following relevant courses that are offered by the professionals of ExpertsMinds:
- COMM 1100 - Introduction to Communication
- COMM 3000 - Film Appreciation GE
- COMM 1700 - Dale Carnegie: Skills for Success
- COMM 3320 - Communication of Social Movements
- COMM 3350 - Professional Communication
- COMM 1050 - Communication in Practice GE
- COMM 1520 - Introduction to Digital Journalism
- COMM 2410 - Multimedia Production
- COMM 2560 - Introduction to Sports Broadcasting
- COMM 3120 - Career Readiness for Digital Media Production
- COMM 3327 - Improving Interviewing Skills